Kick-off Checklist – What We Need From You

To begin work smoothly and avoid delays, Blue360 Digital Marketing Agency in India follows a simple kick-off checklist. Clients are requested to share the items below during onboarding so our team can plan timelines, set up access, and start production quickly.

Business Information

  • Registered business name and contact details
  • Primary point of contact for approvals
  • Industry, target market, and locations
  • Competitors or reference websites
  • Goals for the next quarter and year

Branding Assets

  • High-resolution logo files
  • Brand colors and fonts
  • Any brand guidelines or tone of voice notes
  • Existing brochures, catalogs, or presentations
  • Approved images or videos for marketing

Website and Hosting

  • Domain registrar or DNS details
  • Hosting control panel or server access
  • CMS admin access if a website already exists
  • Information on any tools connected to the site

Social Media Access

  • Admin or manager access for Facebook and Instagram
  • Access for LinkedIn Company Page
  • Handles or admin access for other platforms if relevant

Advertising Accounts

  • Google Ads account access if included in your package
  • Meta Ads Manager access if included in your package
  • LinkedIn Ads access if relevant
  • Past ad campaign data if available

Analytics and Tracking

  • Google Analytics property access (GA4)
  • Google Tag Manager access if used
  • Any tracking pixels already installed
  • Details of conversions you want us to track

Content and Approvals

  • Product or service descriptions and pricing
  • Testimonials, reviews, or case studies
  • One decision-maker to approve designs and campaigns
  • Expected response time for approvals and feedback

Billing

  • Billing name, address, and GST details
  • Primary email for invoices and reminders
  • Confirmation of the chosen package or project scope
  • Advance payment as agreed

FAQs

Q: Can Blue360 start before the checklist is complete?
A: No. Work begins only once checklist items and advance payment are received.

Q: What if we do not have all items yet?
A: Blue360 can create missing assets if included in your package. If not included, they can be quoted separately.

Q: Do I need to provide advertising accounts?
A: Yes, if your package includes ad campaigns. If you do not have accounts, Blue360 will guide you to set them up.

Q: Who should be the main approver?
A: It is best to assign one decision-maker to avoid conflicting feedback and delays.

Q: What happens if we delay inputs or approvals?
A: Timelines will be extended by the same number of days. In case of long delays, work may pause until pending items are provided.

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