Blue360 follows a clear branding removal fee policy to balance client preferences with our marketing needs. By default, all websites and certain digital deliverables include a small credit line such as “Designed by Blue360.” If a client requests removal of this credit, a fee applies. This article explains the twenty five percent rule in detail.
Why a Branding Removal Fee Exists
- Branding credits act as ongoing marketing for Blue360 by showing our work to potential clients
- Removing credits reduces the visibility and promotional value of our work
- The fee compensates for the lost exposure when credits are removed
The Twenty Five Percent Rule
- If a client requests credit removal, an additional fee equal to twenty five percent of the total project cost is applied
- The rule applies to all website design, eCommerce, and similar digital projects
- The fee must be paid in advance before removal of credits
How the Fee is Calculated
- If a project costs one lakh, the branding removal fee will be twenty five thousand
- If a project costs two lakh, the fee will be fifty thousand
- The calculation is always twenty five percent of the project value before taxes
Client Responsibilities
- Inform Blue360 at the start of the project if branding credits are not desired
- Pay the required fee before project handover if credit removal is requested
- Understand that unauthorized removal of credits may be treated as a breach of agreement
FAQs
Q: Can I remove the Blue360 credit from my website?
A: Yes, but only by paying the branding removal fee which equals twenty five percent of the project cost.
Q: When should I inform Blue360 about my decision?
A: Ideally at the start of the project so the agreement can be updated accordingly.
Q: Is the branding removal fee refundable?
A: No. Once paid, the fee is non refundable even if the credit was mistakenly left in place.
Q: What happens if I remove the credit without paying?
A: Unauthorized removal is considered a breach of agreement and may result in penalties or denial of support.
Q: Does the fee apply only to websites?
A: Primarily yes, but the same policy can apply to other digital deliverables where Blue360 branding is included.